V4C
is Equal Opportunity Employer (which includes people living with disability).
The Terms and Conditions of employment are commensurate with the levels of
responsibility and experience
Preferred
position and location
Current
address, Phone number, e-mail address
Academic
qualifications - institution, course studied and qualification
Detailed
work history for the requisite years of experience required. This must include
detailed descriptions of duties and achievements
3
named references with contact details and permission to contact them
Candidates
applying without the above information will not be considered
The
closing date for applications is Sunday 8th September 2013.
There
is NO cost or charge levied for ANY V4C application process
Digital
Lead
Job
Title: Digital Lead
GRM
Job Reference: IP-05487-PRJ
Region:
Africa
Country: Nigeria
Location: Abuja
Date
Posted: 8/29/2013
Closing
Date: 9/8/2013
Reporting
to: Communications Manager
Direct Report: Social Media Officer
Role
Overview:
The
Digital Lead is responsible for developing, managing and maintaining all V4Cs
Web based platforms. This entails the V4C primary website which will serve to
feed all program components. The Digital lead will also support the Social
media Officer to develop innovative activities that will promote the V4C brand
and messages on Social media platforms.
Responsibilities:
Develop
a social media and digital communications strategy and develop and manage
integrated web based communication platforms
Provide
excellent management of Web &
Digital Media platforms
Partner
with external content managers, editors, designers, developers, and V4C staff to ensure Web platforms meet all V4C output needs
Ensure
the all V4C Web based platforms meets the expectation of the Target groups
Explore
and innovate exciting web/digital
strategies to diverse audiences
Ensure
dynamism in the V4C website through regular updates and re styling to maintain
the interest of visitors
Develop
integrated web based marketing communication approaches to support brand
promotion, campaigning and other strategic or operational initiatives. (E.g.
using e-mail marketing, online advertising)
Create
and maintain a communication plan to provide an overview of all social media
and digital communications activities and working closely with other
Communications team members to maintain the relevance of the V4C brand and
ensure message consistency across digital media initiatives.
Explore
innovative and simple ways of reaching Target populations through web based
platforms
Work
with Communications Manager and Results Monitoring Adviser to specify web reports and tracking
requirements, interpret resultant data and make recommendations
Conduct
regular site tracking
Ensure
Web platforms adhere to all data protection legislation and self-regulatory
codes of practice relating to lotteries, advertising, direct marketing,
fundraising and data protection ensuring digital media project compliance.
Knowledge,
Skills and Abilities Required:
Flexibility
to travel within South and Northern Nigeria
Demonstrable
experience leading and managing marketing database, email, social media and/or
display advertising campaigns
Highly
creative with experience in identifying target audiences and devising digital
campaigns that engage, inform and motivate
Experience
in optimizing landing pages and user funnels
Solid
knowledge of website analytics tools (e.g., Google Analytics, NetInsight,
Omniture, WebTrends)
Working
knowledge of ad serving tools (e.g., DART, Atlas)
Experience
in setting up and optimizing Google Adwords campaigns
Working
knowledge of HTML, CSS, and JavaScript development and constraints
Strong
analytical skills and data-driven thinking
Up-to-date
with the latest trends and best practices in online marketing and measurement
Good
understanding of New Media reach in
A
good understanding of DFID work planning and monitoring and reporting
requirements
An
appreciable understanding of the Social Cultural dynamics of Nigeria
Good
problem solving and independent thinking skills
Strong
organizational, leadership and management skills
Strong
working relationships and interpersonal communication skills
A
graduate degree in either Marketing Communications, Computer Sciences, Social
Sciences
Relevant
IT based certifications
5-
8 years of experience in digital marketing, Web platform design and management
Location:
Abuja
Experience:
5 year(s)
Course
of Study: Computer Sciences
Required
Grade: Not Specified
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